---
title: "Who in my network could become a customer?"
description: "The best new business is usually someone you already know whose circumstances changed. YouSpot watches for that. When you want to go wider, describe the kind of company and it finds them, marked with who you know at each."
canonical: https://youspot.com/use-cases/customers
last-updated: 2026-09-21
---

# Who in my network could become a customer?

> The best new business is usually someone you already know whose circumstances changed. YouSpot watches for that. When you want to go wider, describe the kind of company and it finds them, marked with who you know at each.

For: Founders, Consultants, Creators, Investors. Reads: LinkedIn, Chrome, Gmail.

## What you get

A former colleague just became the buyer for exactly what you do. A founder you advised raised a round and is hiring. A brand you've worked with got a new marketing lead. YouSpot notices, says why it matters, and drafts the note.

Then the second half: describe the kind of company you're after and get a list, with the people in your own network who work there or know someone who does. A cold list becomes a list with warm routes marked.

## How it knows

Your LinkedIn history says who you know and where they work now; the web says what changed at those companies. YouSpot joins the two, so a lead is never a stranger: it is someone you know, at a moment that matters. Company discovery adds names you don't know yet, always with the warm routes marked first.

## An example

**Who in my network might need what I do right now?**

Three people changed roles this month into jobs that buy what you sell. Priya Natarajan is now VP of Engineering at Arbor Health, which raised a Series A in May.

You worked together at Meridian. Here's a note that doesn't pitch anything yet.

From your LinkedIn history and the web.

## Questions

### Does it send outreach for me?

No. It finds and briefs. Anything you write to someone is a draft in your own Gmail, one at a time, and you send it.

### Is this a lead list?

It starts from people you know, ranked by relationship and timing, and there is no pipeline to drag them through. Describe-a-company discovery is there when you want to go wider, and it still marks who you already know.

### What counts as a fit?

A role change, a raise, a new team, a company entering the kind of work you do. It shows its reasoning every time, so you decide whether it's right.

## Start

Import your history. Your next customer is probably already in it. [Connect your LinkedIn](https://youspot.com/sign-up). Import your LinkedIn history in about a minute. Nothing to fill in. Everything exports in one click.